Brainstorm AI Spotlight, Part 2 of 6: Advertising

As part of our Brainstorm AI series where we explore the vast explosion of companies offering AI based solutions, last week, we explored the impact of AI on recruitment. This week we're shifting our focus to the world of marketing and advertising. AI is revolutionizing how creative work gets done, and there are countless cutting-edge solutions that can help you improve productivity and create assets faster. Whether you're struggling with multilingual onboarding or looking to automate your content creation process, there's an AI solution that can help. So sit up and get ready to discover 18 game-changing AI solutions that can transform your creative work and enhance your marketing efforts.

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Copy and Ideation:

AI solutions that offer advanced natural language processing and content generation capabilities from your own internal or external datasets.

◻ ChatGPT by OpenAI: 1.01B in funding, founded in 2015: An AI-powered language model that generates human-like text and can be used for research, copywriting, and other language-related tasks.

◻ Cody: Founded in 2023, AI assistant that can be trained on your own business knowledge and tailored to your team and clients' needs.

◻ Scale: 603M in funding. Founded in 2016: A platform that helps unlock the value of AI using your enterprise data to generate the best AI models.

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Images/Art:

These solutions are fundamentally changing the creation of images and art with AI-powered tools and platforms. There's a lot more in the world of art to cover, but today I'm thinking about art for advertisers/marketers.

◻ Stable Diffusion: 100M in funding, founded in 2022. AI-powered platform for generating high-resolution images and videos and radically changing how art gets created for work.

◻ Adobe FireFly: Released by Adobe in 2023: AI tool for simplifying the process of creating visually appealing designs. Firefly was trained on Adobe Stock images, openly licensed content and public domain content, where copyright has expired.

◻ Facet: 19.9M in funding, founded in 2017: AI-powered platform for creating customizable 3D avatars and animations and more.

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Photography:

These folks are enhancing photography with automated photo restoration, editing, and synthetic image creation.

◻ Depix: 2M in funding, founded in 2019: Simple AI powered, online image editing platform to remove a background and make other AI powered professional adjustments.

◻ Accomplice: Their tagline is "Death to Stock Photos." AI powered tool for generating 100% royalty-free logos, photos and graphics while saving time, cutting costs, and simplifying your workflow.

◻ Crait.it: Founded in 2022, AI-powered platform for creating photography or photo-realistic synthetic images for brands.

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Video:

These solutions solutions transform video content with AI-powered search, editing, and personalized video creation.

◻ Magnifi: 61M in funding, founded in 2017: Focused on entertainment broadcasting, this is an AI-powered highlight video generation solution

◻ Descript: 100M in funding, founded in 2017: AI-powered video editing tool that uses natural language processing to simplify the process.

◻ Synthesia: AI-powered platform for creating personalized and localized video content at scale. (This solution is my go to currently with clients to create training and welcome videos.)

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Multilingual and Dubbing:

These solutions enable multilingual dubbing with AI-powered synthetic voices, transcription, translation, and automated localization.

◻ Resemble.ai: 4M in funding, founded in 2018: AI-powered platform for generating synthetic voices for multilingual dubbing. Supports 30+ languages.

◻ Amberscript: 10M in funding, founded in 2017: AI-powered platform for transcribing and translating audio and video content with captions and subtitles. 39 Supported languages.

◻ Maestra: Founded in 2018: AI-powered platform for automating video localization with multilingual subtitles and dubbing. Automatic Transcripts, Subtitles and Voiceovers. Speech to text software with a built in advanced text editor. Translate in English, French, Spanish, German and 80+ languages.

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Research, ideas, copy:

These solutions streamline meetings with AI-powered meeting assistants and automated summaries, insights, and highlights.

◻ Magical: 3.3M in funding, founded in 2023: AI-powered platform for creating automated summaries and insights from meetings and conversations.

◻ Otter.ai: 63M in funding, founded in 2016: AI-powered meeting assistant that can transcribe and summarize meetings in real-time.

◻ Aspect: Founded in 2021, this AI-powered platform for generating automated summaries, highlights, and insights from meetings and calls is focused on recruitment interview summaries.

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The more I research this topic, the more I'm shocked, amazed and honestly overwhelmed by what this all means. I am concerned about responsible development. But at the same time, we live in a society where the competition will crush us if we don't stay current. So I'm sharing in an effort to raise awareness and help us all stay current.

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Other posts in this series:

Introducing Brainstorm AI

Part 1: Spotlight Recruiting

Part 2: Spotlight Advertising

Part 3: Spotlight Customer Experience

Part 4: Spotlight Entertainment

Part 6: Spotlight Geography

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